The book edited by Moreno-Castro, Krzewińska and Dzimińska intends to “contribute to the general discussion on the public perception of science, the issue of information overload, trust in science sources and the most effective ways of communicating science information”. The book presents the main results of the CONCISE project funded by the European Commission. In 2019, just before the outbreak of the Covid-19 pandemic, five public consultations were conducted with citizens in Italy, Poland, Slovakia, Spain and Portugal, involving a total of 497 citizens. Four specific topics were at the centre of discussions and consultations with the citizens involved: vaccines, climate change, GMOs, “complementary and alternative medicine”. The European study is documented in detail in the book and conveys the impression of a well thought-out, organised and concerted set of activities. The list of authors includes several well-known researchers in the field of science communication in Europe.
This response addresses George Claassen's review of The Palgrave Handbook of Science and Health Journalism. The review raises several salient points; however, the biggest criticism of this work arises from a misunderstanding of the purpose of the Palgrave Handbook series. We wholeheartedly agree that there are lessons for the field of science communication. Engaging with more diverse perspectives and adopting a global lens for exploration of science and health journalism are priorities for the field. These are common themes in the Handbook, which we believe is still a useful resource to help facilitate these much-needed explorations.
Publisher's note: this letter refers to Book Review: Palgrave Handbook of Science and Health Journalism
This study explores how YouTube content creators integrate scientific evidence into their videos by analyzing citation patterns across disciplines. The role of other alternative metrics is also considered. We apply Principal Component Analysis (PCA) to compare the citation count of 12,005 research articles from Biotechnology, Psychology, Astrophysics, and Ecology published between 2014 and 2023, including citations sourced from YouTube videos. Our findings provide a characterization of two principal components in evidence citation employed by various science communication stakeholders. The first component enhances a paper's visibility by driving social attention, while the second focuses on its social influence and impact, determined by the paper's quality and scientific relevance.
Science podcasts have become an increasingly popular channel for science communication. Although podcasting has risen in popularity, little is known about why science podcasters choose to pursue this pathway for communication and how they set about achieving their goals for their podcast. Drawing on qualitative data from interviews with 20 science podcasters in Australia, our results reveal that the podcasters are mainly driven by personal factors such as their interest in, enjoyment of, and curiosity about science and that while they employ various tactics to achieve their goals, they do not consciously consider these tactics to be a form of strategic science communication.
This research examines how public relations (PR) officers in Taiwanese scientific organizations view their science communication roles in a context with limited professional science journalism. Through a survey of 67 PR officers, we investigate their perceptions of public trust in their organization, their media relations and communication strategies. Results indicate that while PR officers recognize the importance of science communication, they perceive less media interest in scientific content compared to organizational news. Potentially, this leads to a self-reinforcing cycle where the perception of low media interests further reduces PR efforts in communicating research findings and potentially harms organizations’ perceived legitimacy at scientific research.
Stem cell research and therapies have been the topic of hype in the news media in Europe, America, Asia and the Pacific. Using a computational approach, we examine stem cell hype in the news media in the unique political, media and cultural context of Vietnam. The results indicate a pattern of the news media portraying this medical advancement as a source of national pride and achievement to tap into consumers' patriotism. The computational frame analysis method was shown to be efficient, helpful, and useful when researchers are confronted with urgent social, technological or public health matters. Findings from this study suggest that there is a need for national and international efforts to investigate news media content that misrepresents the current stage of stem cell treatment efficacy and risks.
This research investigates how members of the geoscience community in Portugal perceive and engage in science communication, identifying distinct patterns and practitioner profiles. Statistical analysis and a clustering algorithm were used to identify communication patterns based on practitioners' communication goals, target audiences, training, and self-efficacy. The results align with expected patterns but provide new empirical evidence of the relationship between communication goals and audience targeting, offering specific data for the geoscience community.
Extending previous research on how science fiction viewing and science news use predict attitudes toward a range of emerging technologies, this study draws on theories of genre-specific cultivation and narrative transportation to analyze how media consumption predicts attitudes toward two speculative technologies: mind uploading and terraforming. Results from a survey of the U.S. public (N = 1,015) show that science fiction viewing was positively related to support for mind uploading, while science fiction transportation was positively related to support for terraforming, belief that people are likely to develop mind uploading, and belief that people are likely to develop terraforming. Transportation also mediated relationships between science fiction viewing and attitudes. In addition, science news use was positively related to support for each technology and belief that people are likely to develop each technology. These findings highlight the potential role of media factors in predicting attitudes about hypothetical technologies.
Previous research has suggested that incorporating emotional language and exemplars within inoculation messages could enhance their effectiveness in inducing resistance to climate change misinformation. We conducted a between-subject experiment with four conditions (negative narrative inoculation, positive narrative inoculation, didactic inoculation, and misinformation only condition) to test the effectiveness of inoculation. We found that didactic inoculation increased perceived threat significantly more than both types of narrative inoculations. However, there were no significant differences across these three types of inoculation messages in conferring resistance to misinformation regarding counterarguing against misinformation, belief in misinformation, perceived credibility of misinformation, or intention to share misinformation.
A new JCOM paper analyzes the synergy between artists and scientists in a popular exoplanet science communication campaign
Looking for the perfect vacation? Do you crave late-night fun? PSO J318.5−22, the planet with no star where nightlife never ends, is perfect for you! Prefer some peace and a chance to catch some rays? Kepler-16b, the land of two suns—where your shadow always has company—is waiting!
In 2015, NASA launched an unusual and brilliant exoplanet outreach campaign, offering retro-style posters, virtual guided tours, and even coloring books. The project quickly went viral worldwide. What explains the success of a campaign about a relatively young field of science that—unlike other areas of space research—lacks spectacular imagery?
Ceridwen Dovey, science communicator, writer, filmmaker, and researcher, has just published in the Journal of Science Communication (JCOM) a Practice Insight paper that presents a case study focusing on the Exoplanet Travel Bureau’s poster campaign. Dovey describes the productive working relationships between scientists and artists that produced this standout work and shows how, in contexts like this, artists are not merely in service to science but can also inspire research itself and help scientists clarify their own thinking.
JCOM is at the PCST Conference 2025 in Aberdeen!
Editor-in-Chief Michelle Riedlinger and Deputy Editor Marina Joubert are attending the international gathering to engage with the global science communication community and discuss the evolving role of our field in a world shaped by both tradition and innovation.
In the picture: Michelle Riedlinger, Marina Joubert, Luisa Massarani, and Beatrice Biggio from the JCOM Editorial Office.
SISSA Medialab has successfully completed the first phase of Janeway’s development to meet the specific needs of its journals. As of April 8, 2025, the Journal of Science Communication (JCOM) has finalized its migration to the platform. The transition also includes the launch of JCOM’s new logo, reflecting the journal’s updated digital identity. This milestone marks a crucial step in the broader transition to bring all SISSA Medialab-managed journals onto Janeway, the open-source platform initially developed by the Open Library of Humanities based at Birkbeck, University of London, as part of the Open Libraries of Humanities initiative.
Authoritative, intelligent, responsible, serious—if you were asked to describe the general figure of a scientist, you would probably use adjectives like these. However, “funny” would likely not be the first word that comes to mind. Scientists, in fact, rarely adopt a humorous tone when communicating with the public, perhaps out of fear of appearing less credible. Yet, a new study published in the Journal of Science Communication (JCOM) suggests exactly the opposite: the use of humor—in this study, specifically in the context of artificial intelligence—can enhance both the likability of scientists and the perceived reliability of the scientific information they convey.
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